AI Prompt for a Just-Listed Announcement Caption
Use this prompt the moment a new listing goes active, while buyer interest is hottest and your post can drive showings before the weekend. A strong just-listed caption leads with one specific, surprising detail (not a generic 'must see'), names the three features that actually move buyers, and gives one frictionless next step. Feed it the real address, price, and standout features so the output reads like a local expert, not a template.
You are a real estate social media copywriter. Write a punchy 'Just Listed' caption for Instagram and Facebook. Open with a scroll-stopping hook, highlight 3 standout features, end with a clear CTA to DM or book a showing. Keep under 600 characters, add 5 relevant hashtags. Describe the home, never who should live there (Fair Housing). Avoid clichés like 'must see'.
Fill in these
[ADDRESS OR AREA][PRICE][BEDS/BATHS][TOP FEATURES]
Example output
"Wake up to lake views from your kitchen sink. 123 Maple Dr just hit the market: 4 bed / 3 bath, chef's kitchen, and a screened porch built for slow mornings. $625,000. DM 'TOUR' to grab a private showing this week."
Pro tips
- Replace every bracketed variable with real numbers and features so the AI stops guessing and starts selling specifics.
- Ask for 2-3 caption variations, then pick the hook that matches your photo's strongest frame.
- Review for Fair Housing before posting: describe the home and amenities, never who 'should' live there, and verify all price and detail claims.
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