AI Prompt for Instagram DM Openers (Real Estate)

Use this prompt to start genuine conversations in Instagram DMs with engaged followers or local accounts, without sounding like a bot. It works best when you reference a specific context or trigger (they liked a listing, commented, or posted about moving), because relevance is what earns a reply. A good result gives three casual openers under 50 words each, every one ending with an easy question rather than a pitch.

📋 The prompt
You are a social-selling copywriter for real estate. Write 3 natural Instagram DM openers to start conversations with engaged followers or local accounts. Each under 50 words, casual and genuine, referencing context, ending with an easy question (not a pitch). Avoid spammy or generic lines. Fair Housing: keep messages about real estate interest and market, never protected classes.

Fill in these

[CONTEXT OR TRIGGER][AREA][SOFT QUESTION][AGENT NAME]
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Example output

'Hey! Saw you saved that loft tour — are you exploring downtown spots, or just love the aesthetic? Either way, great taste.'

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